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FG Innovation Management Ltd

Spa Consultant

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Creating Sustainable & Profitable Spa Businesses Worldwide

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More About FG Innovation Management Ltd

Innovation is crucial to the continuing success of any organization. Our passion and commitment to the spa and wellness industry inspires us to create sustainable profitable businesses and offer advanced career development for spa and wellness professionals. Using effective and proven systems our personable, hands-on approach guarantees first-class results. We develop and motivate people through fairness, honesty, and integrity. Using ethical practices we continue to raise industry standards and prevent therapist burnout, inspiring progression and excellence resulting in a highly profitable business model.

How FG Innovation Management Ltd Was Founded

Heidi Grimwood has been working as a Spa Consultant since 2013. During that time she discovered most Spas she visited were experiencing the same challenges; under-utilised treatment rooms, poor staff retention, recruitment challenges, low revenue and overworked spa staff resulting in burn out.  

Heidi has successfully completed many consultancy projects in Ireland with amazing financial and commercial results. In 2017 Heidi worked with Eileen Fleming owner of The Buff Day Spa in Dublin to further develop her business. Heidi discovered that Eileen shared a similar passion and commitment to developing the Spa industry. During the 12-month consultancy contract, Eileen and Heidi created effective standard operating procedures (SOP's), trained and developed staff to grow The Buff Day Spas profitability to a level that it never seen before. When analysing why it was so successful, the results showed that the continuity of the training and development combined with the consistency of the daily SOP's were the key factors to its success.

Sadly, even when these factors are introduced to businesses they are rarely continued because there is no one driving it year on year. Within 12-18 months there is often a change of staff in the Spa or hotel and the procedures and standards implemented are often forgotten.

Knowing that these initiatives could be introduced to any Spa and Wellness Business, Eileen and Heidi decided to offer an operational management take-over service to Spas across the globe.

The Buff Day Spa remains the flagship of the company producing outstanding results year on year. Exciting introductions to the company are Go to the Spa digital marketing company, The Elite Mentor Program and The Spa Hub Training Academy offering opportunities for industry professionals to up-skill and further develop their careers.

FG Innovation Management Ltd Member Articles

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